I was asked to design a fresh and minimal brand identity for a new architecture studio based in Rome:" Jeld Architects ".
The studio is specialized in interior design and architecture solutions for apartments,homes,offices and villas.I interacted with the logo fusing the image of a compass,a circle and a dark tone of blue (which expresses calm and depht).Poster design was thought to give importance and movement to the typography composition blinking the eye to a sense of classic minimalism.Images placed in the background in black and white are evoking a sense concept amenability,referring to the objects everyday used by the architects in the studio.
The studio is specialized in interior design and architecture solutions for apartments,homes,offices and villas.I interacted with the logo fusing the image of a compass,a circle and a dark tone of blue (which expresses calm and depht).Poster design was thought to give importance and movement to the typography composition blinking the eye to a sense of classic minimalism.Images placed in the background in black and white are evoking a sense concept amenability,referring to the objects everyday used by the architects in the studio.